equestrian arts destination ticketing a premier equestrian experience.
ADREA, the Abu Dhabi Royal Equestrian Arts, is a prestigious cultural destination on Jubail Island dedicated to the teaching, preservation, and performance of classical horsemanship. From live arena performances to guided tours, training academies, and workshops, ADREA offers a one-of-a-kind experience that celebrates the bond between rider and horse.
managing a multi-format cultural venue
ADREA is not a typical venue. It offers performances, guided tours, camps, workshops, memberships, and subscriptions, each with different pricing tiers, capacity rules, and scheduling needs. The challenge was to bring all of these under one unified ticketing and access management system.
one platform for every experience
tixity powered ADREA's entire ticketing ecosystem through a White-Label storefront with timed entry, category-based seating, and multi-language support in English and Arabic. From performances to library memberships, every experience type is managed from a single platform with full control over inventory and pricing.
a seamless visitor journey
Visitors can now discover, browse, and book any ADREA experience through one elegant storefront. The platform handles complex scheduling and capacity management behind the scenes, while delivering a premium front-end experience that matches the prestige of the venue.
